The Storey, Meeting House Lane,
Lancaster, Lancashire LA1 1TH
Building a standout employer brand
Attracting, engaging, and retaining talent
In today’s competitive job market, an employer brand is one of the most powerful tools for attracting, engaging, and retaining top talent.
Your employer brand is the reputation of your company as an employer, shaping how current and potential employees view your business. It’s a promise of what people can expect from working with you and is crucial in building a strong, loyal workforce.
At Hotfoot, we understand the importance of crafting an authentic and compelling employer brand that resonates with both existing and prospective employees. Whether you’re looking to strengthen your company culture, attract more diverse talent, or improve employee retention, we can help build a brand that reflects your values, mission, and vision.
Let’s grow your employer brand. Get in touch.
Inspiring employer brands
At Hotfoot, we work with you to build an employer brand that’s authentic, attractive, and aligned with your long-term goals. We’ll help you shape a compelling narrative that resonates with your target employees and showcases your unique culture.
Brand strategy and messaging
We begin by understanding your business, values, and goals. From there, we help develop a clear employer brand strategy and messaging that communicates who you are as an employer, what you stand for, and what makes you different.
Employee experience design
We take a holistic approach to the employee experience, from recruitment to retention. We work with you to develop and refine your company culture, employee value propositions (EVPs), and internal communications to ensure every touchpoint reflects your brand values.
Internal engagement and advocacy
We help cultivate employee ambassadors who can authentically share their experiences with the world. By nurturing a culture of advocacy, your employees will naturally become your best marketers, sharing positive experiences and engaging in recruitment efforts.
Digital and social media strategy
Your employer brand needs to be visible and accessible, especially in today’s digital world. We create strategies for showcasing your brand on social media, company websites, and other digital channels, ensuring your message reaches the right audience and resonates with potential talent.
Talent attraction campaigns
We design and execute targeted employer branding campaigns that highlight your company’s strengths, culture, and opportunities. Whether it’s through content creation, video storytelling, or employee testimonials, we’ll make sure your employer brand shines.
A journey of continuous growth
Building a strong employer brand doesn’t happen overnight. It requires constant attention, consistent messaging, and regular refinement. At Hotfoot, we’re here to help you at every stage of your employer branding journey, from defining your values to making sure your brand continues to evolve with your business.
Ready to attract and retain top talent with an employer brand that speaks volumes? Get in touch with us today and let’s start building your brand.
Explore Our Recent Projects
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Healthcare Education
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Charity
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Public Sector
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Clean Energy
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Theatre and Arts
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Tourism and Leisure
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Renewable Energy
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Public Sector
What Our Clients Say
"We love our new website. Thank you Hotfoot for bringing our vision to life."
"We selected Hotfoot because of their passion, commitment and creativity. We are hugely impressed with their work."
"Hotfoot are a pleasure to work with. They respond quickly with innovative ideas and creative solutions."
"We are absolutely thrilled. Hotfoot have supported us every step of the way. "
"Hotfoot listened to our brief and delivered exceptional results that were positively received by all partners."
"We are really happy with our brand and website and have had so many positive comments from our customers."
"The team at Hotfoot really understand our ethos. They have been fun, professional and responsive throughout."
"From the very beginning Hotfoot have been absolutely fantastic to work with."
"Hotfoot works across our group to increase custom and loyalty. They are passionate and committed."
"Hotfoot are creative and engaging strategists. They are easy to work with, responsive and great listeners."
"Hotfoot ensures our website constantly evolves which helps drive sales and customer satisfaction."
"Hotfoot always go above and beyond with our team and partners around the world."
"Hotfoot produced a brand design and website that exceeded our high expectations."
"I found my collaboration with the Hotfoot team to be exceptionally valuable."
"Hotfoot really understood our objectives and delivered on every level. "
"The engagement, interactions and quality of the work by Hotfoot has been second to none."
