Serving up a bold new website for
a plant-based drinks brand
Happy Drink Co
The Project
Happy Drink Co. is leading a new wave of soft drinks—pioneering healthier, plant-based alternatives that are better for people and the planet. On a mission to eliminate sugar and artificial sweeteners from the category, the brand partners with major retailers to revolutionise soft drink offerings, while also building a growing portfolio of world-first challenger brands.
At the heart of this is Skinny Tonic—the world’s first natural mixer with zero calories, zero sugar, naturally.
Strategy
The website was designed to clearly communicate Happy Drink Co.’s value proposition and brand purpose to a wide range of stakeholders—from on-trade and off-trade partners to investors, employees, and the media.
To achieve this, we focused on showcasing the most compelling elements of the brand story: the founder’s inspiring origin, the state-of-the-art production facilities, and a deep commitment to sustainability. Together, these narratives form a powerful digital experience that brings the brand’s mission to life and reinforces its position as a leader in the plant-based drinks space.
The deliverables
Responsive Website Design
Crafted a modern, mobile-first design that adapts seamlessly across all devices.
Website Development
Built a fast, high-performing site optimised for user experience and future scalability.
Content Management System
Implemented an intuitive CMS to give the Happy Drink Co. team full control over content updates.
Secure Hosting
Provided reliable, secure hosting to ensure smooth performance and data protection.
