Premium brand for a specialist
kitchen design company
Lakeland Kitchens
The Project
Lakeland Kitchens has been designing, supplying, and installing premium kitchens and bedrooms for over 30 years—creating spaces their customers can truly build memories around. Based in the heart of the Lake District, the team is known for its exceptional craftsmanship, personal service, and deep commitment to quality that has stood the test of time.


The Objectives
Lakeland Kitchens required a rebrand to clearly define their position in a competitive marketplace and reflect their long-standing reputation for exceptional quality and service.
The new brand identity was designed to support business growth by increasing relevant enquiries, footfall, and sales through their centrally located Kendal showroom at the prestigious Wainwright’s Yard.
The result is a premium monogram-style logo—subtle yet confident—paired with an elegant typeface that captures the timeless quality of the brand. The new identity is highly versatile and effortlessly adaptable across all touchpoints, maintaining both impact and clarity at every scale.

Deliverables
Strategy
Defined brand positioning and goals to support growth, differentiation, and customer engagement.
Logo Design
Created a refined monogram-style logo that reflects the premium quality and craftsmanship of the brand.
Brand Styling
Developed an elegant visual language including colour palette, typography, and supporting assets to communicate sophistication and trust.
Brand Guidelines
Produced a clear and practical guide to ensure consistent use of the brand across all digital and physical touchpoints.


