Brand, print and website for
a luxury rural escape
Meadow Head Shepherd’s Huts
The Project
Meadow Head Shepherd’s Huts offers a magical escape in the heart of the Ribble Valley—officially voted the happiest place to live in the UK. Think baths beneath the stars, woodland walks to the pub, toasted marshmallows by the fire, and deer nibbling at the hedgerows as you wake. It’s off-grid, back to nature, and utterly unforgettable.


The Strategy
Meadow Head required a distinctive brand identity to support the launch of its new business and product offering. The goal was to clearly communicate its unique customer value proposition—a luxurious yet down-to-earth escape in the Ribble Valley.
We created a cohesive brand, website, and suite of creative assets designed to build trust, establish credibility, and showcase the charm and quality of the experience. The result is a brand that reflects the peaceful, nature-rich setting while supporting the growth and visibility of this truly special destination.


Deliverables
Strategy
Defined a clear brand and marketing approach to position Meadow Head as a premium rural retreat.
Brand Identity
Created a distinctive and elegant visual identity inspired by the landscape and experience.
Photography
Captured warm, atmospheric imagery to showcase the location, interiors, and natural surroundings.
Copy & Tone of Voice
Developed a relaxed, inviting tone that reflects the charm and authenticity of the Meadow Head experience.
Printed Brochures
Designed tactile, beautifully crafted brochures to support offline marketing and guest engagement.
Promotional Products
Created branded materials to enhance the guest experience and build brand recognition.
Website Design
Crafted a user-friendly, visually rich website to inspire bookings and reflect the brand’s ethos.
Website Build
Developed a fast, responsive site optimised for performance and mobile use.
Booking Integration
Implemented a seamless booking system to make reservations simple and intuitive.
Hosting
Provided reliable, secure hosting to ensure smooth operation and peace of mind.
What our lovely client said
“The team at Hotfoot created our branding, positioning and tone of voice for our new short break shepherd’s hut business. Reflected in a new logo, strapline and website, they extended it into literature, merchandising and press releases with great effect. Throughout the project they were diligent, creative, on budget and were not happy until we were. The business has been fully booked since launch with great guest feedback”
Nick Gale, Owner