Hotfoot founder and Creative Director Charlie Haywood was recently interviewed by the Lancaster Guardian as part of a series called Seven Questions:
1. What was your first job?
After university I was offered a week’s experience at JWT in Manchester, and I ended up staying. It really opened my eyes to the workings of a big international ad agency.I worked on many accounts, from Coca-Cola to Relate.
I then joined a smaller design agency, managing projects from beginning to end.
It’s here that I really learnt the ins and outs of running a business.
2. How do you relax after a hard day’s work?
I go running and go to the gym, and I like socialising, but my favourite thing is to go away with my family in our campervan at weekends.3. Proudest moment in business?
As the company founder I’ve seen many so ‘firsts’ – first client, award, office – all are milestones I’m very proud of.4. Most embarrassing moment at work?
We were about to pitch to a new client and until the room went quiet I hadn’t realised I was singing a Snoop Dogg track to myself.We won the work though!
5. What is your biggest vice?
Bacon butties.One reason I go running is so I can stuff my face and not feel too guilty about it.
6. Who is the biggest influence on your life?
My dad is a successful business owner, and I saw how hard he worked when I was younger – looking back it’s motivating and gives me a kick up the bum.7. Word of business advice?
Aim to work with people who are really talented at what they do and who you can trust.Do this, and work hard, and you’re half way to doing something that will be successful.
We’re pleased to report that since the interview was published last week Charlie has a new “most embarrassing moment at work.”
